Keep your message jargon-free
Delivering a clear and succinct message is always important, and as planners face more demanding audiences and forceful critics, avoiding jargon and technical language when talking about planning and its benefits is essential.
Learn what words to use and which to avoid in "Glossary for the Public," the second free how-to guide in APA's Communications Boot Camp, now available on our website.
Registration is still open for the next Communications Boot Camp webinar on December 2, "Mastering the Pivot: Message Discipline and Effective Media Response." Find the link to registration, plus previously recorded webinars and the first how-to guide on the Communications Boot Camp website.
Register for the December 2 webinar
Communications Boot Camp is a 12-week series of free webinars and how-to guides designed to help APA members transform themselves and their allies into effective messengers and advocates for planning.
Communications Boot Camp webpage
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